01 Jul Now Offering the 1st Music Marketing + New Media Technology Course
What’s up?! I am Aaron Abbott, and my course helps independent musicians and independent labels learn how to harness marketing and mobile technology so they can centralize the business of their music, and connect with the fans in entirely new ways. This course, The Fundamentals of Music Marketing + Mobile Technology for the Music Industry of the 2020s, was created with one big goal in mind: to arm you, the independent musicians with the knowledge, skills, and resources that will enable independent music to redefine the music industry.
Since being decimated by Naspter in the early 2000’s, the music industry isn’t really doing anything different. That’s because they are an old industry trying to survive in a time where technology is giving everyone access to everything. If you want to do it, you know it can be done online. And that’s what we’re going to explore. I want to fill your brain with the best insights I’ve gained during the past 20 years of owning the digital marketing processes, technologies, and campaigns for companies we all know.
There are tons of great courses out there, which teach you how to get more fans. What makes my course different, is you will learn what to do with all those fans. It’s not just about getting fans, it’s about setting up your systems so you can nurture your fans. And this is what I am going to teach you. How to think about your music marketing, how to define what you need to do with your music marketing, and how to effectively manage your music marketing, by working smarter and not harder.
You are a musician! But you also need to face a reality, you need to become your own marketer too. The music industry is evolving, and is being redefined by technology. I’ve read numerous articles in Forbes, Billboard, and Inc. Magazine discussing how independent artists need to evolve into self-sufficient digital marketers. Your presence is paramount. Your social presence, content accessibility, and how you engage your fans will become the data that you need to have that could get you signed by your dream label, or be the proof that a huge venue needs, for them to put you up on their stage.
The concepts we explore become the difference in turning future fans into lifelong superfans. We will also talk about how you can give your fans entirely new ways to connect with you and your music. Most importantly, you will understand not only how to do all this, but also, how you need to track the data in a way that allows you to learn, and make the right music business decisions.
And we don’t just talk about things! I’ve also included spreadsheets and marketing templates that you can download to start implementing everything. With your enrollment, you get lifetime access. And this course will always be evolving, that’s my commitment to you. My goal is to restructure this course once a year, if not twice, keeping you informed on the things you need to be thinking about and doing, as marketing technology and the music industry evolve.
We will also walk through real world examples that show you how new media and mobile technology can be used to change how you engage and communicate with your fans. Have you ever thought, that having your own mobile app, could give your fans a way to buy everything you sell, directly from you? Talk about maximizing your profits, and cutting out the middlemen that plague the industry.
The old music industry is dying. Streaming services like Spotify are riding a temporary wave of success. Last year, the major three labels reported that sales of independent music rivaled their sales. In the years to come, by becoming a more powerfully marketing-minded musician, we can all redefine the industry, primarily by connecting directly with your fans in entirely new ways, while mining data, opening direct points of contact and business channels.
If you care about making your music your way, for you and your fans, while being able to guarantee the future successes of your music marketing campaigns, then this course is perfect for you. My goal is to get you thinking about the processes and solutions you need to implement to make your life better! After the course, you will have clarity on advanced marketing processes, and you will be able to start doing things right away.
Finally, if you ever need services that are provide by MusicDrip, we will credit your future services, with your investment in the course. Thanks for watching and if you have any questions, please email me at aaron@musicdrip.com. Otherwise, I’ll see you inside.
